Mango Movement

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CATEGORY DEVELOPMENT REPORTS

The National Mango Board values research-driven decision making. That’s why the mango industry has made a substantial investment in category research to help fine-tune mango marketing and merchandising strategies.
CATEGORY DEVELOPMENT

The 2020 Mango Category Development Report summarizes retail scanner data for whole and fresh cut mangos, including sales, volume, velocity and retail pricing for the nation and nine Nielsen segmented sub-regions.

RELATED RESEARCH